Shappon Haute Apparels... An Innerwear that Defies All Odds
Shappon Haute Apparels is all set to revolutionise the intimate apparel market in India with the launch of its Seamless Shapewear and Specialised Period panties on 14th March, 2016 at Vivanta by TAJ, MG Road, Bangalore. By reimagining feminine hygiene products to provide support, comfort, confidence and peace of mind, the team behind Shappon is applying unique technology, entrepreneurial chops and an innovative business model to build a better brief.
The launch event was graced by the city’s celebrity fitness expert Wanitha Ashok along with the Managing Director of the company, Mr. Ramesh Chand Jain, Director of the Company, Mr. Naveen Jain and Prof. Sivalingam, Director, NIFT, Bengaluru. None other than famous television host Shruthi Seth hosted the evening event.
“Undergarments are an intimate affair because they are worn next to the skin. Hence all our products are made using premium quality yarn and fabrics to pamper the wearer from the inside,” says Mr. Ramesh Chand Jain, the Managing Director of Shappon Haute Apparels.
“Our Seamless Shapewears are a true Make-in-India initiative. We have the privilege of being the first lingerie brand to have tied up with legendary Swiss brand ‘SANITIZED AG’. Sanitized hygiene function restricts bacteria growth in all the products of Shappon. The advantage is that the garment will remain sanitized even after at least 20 washes,” Mr. Jain said.